Privacy Policy

How We Use Your Data

7a7777 uses the personal data we collect for specific, legitimate purposes directly connected to the operation of the Platform and our obligations to you as a registered player. We do not use your data for purposes that are incompatible with those for which it was originally collected.

Legal Basis for Processing

Every instance of personal data processing at 7a7777 is carried out on at least one of the following lawful bases:

• Contractual necessity: Processing is necessary to perform our contract with you — for example, creating your account, processing your deposits and withdrawals, and providing access to games and betting markets.
• Legal obligation: Processing is required to comply with applicable laws and regulatory requirements, including anti-money laundering (AML) obligations, KYC requirements, and data retention mandates.
• Legitimate interests: Processing is necessary for our legitimate business interests, such as fraud prevention, platform security, responsible gaming monitoring, and improving the quality of our services — provided those interests are not overridden by your rights and freedoms.
• Consent: Where we rely on your consent — for example, for the sending of marketing communications — you may withdraw that consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.

Data Sharing & Disclosure

7a7777 does not sell, rent, or trade your personal data to third parties for their independent marketing purposes. We share your data only in the following carefully controlled circumstances.

Service Providers

We engage trusted third-party service providers who process data on our behalf to support the operation of the Platform. These include payment processors (such as the operators of bKash, Nagad, Rocket, and Upay integrations), identity verification providers, fraud prevention services, cloud hosting providers, and customer support tooling. All such providers are contractually required to process your data only on our instructions and to implement appropriate security safeguards.

Game Content Providers

Casino games delivered through the 7a7777 Platform are operated by licensed third-party studios including Pragmatic Play, Evolution Gaming, Spribe, NetEnt, Microgaming, and Ezugi. These providers may receive limited technical data (such as a pseudonymous session identifier) as necessary to deliver the game content. They are not provided with your full personal profile.

Legal and Regulatory Disclosure

7a7777 may disclose personal data to law enforcement agencies, financial intelligence units, or other regulatory authorities where we are required to do so by applicable law, court order, or where we believe disclosure is necessary to prevent fraud, money laundering, or serious harm to any individual.

Business Transfers

In the event that 7a7777 undergoes a merger, acquisition, or sale of assets, personal data held by the Company may be transferred to the relevant successor entity. Users will be notified of any such transfer and the applicable privacy terms will continue to apply.

Cookies & Tracking Technologies

The 7a7777 Platform uses cookies and similar tracking technologies to enhance your experience, maintain session state, prevent fraud, and analyse how the Platform is used. By continuing to use the Platform, you consent to the use of cookies as described in this section.

Types of Cookies Used

• Strictly Necessary Cookies: These cookies are essential for the Platform to function and cannot be disabled. They include session authentication tokens, security tokens, and load-balancing identifiers. Without these cookies, the Platform cannot operate correctly.
• Functional Cookies: These cookies remember your preferences — such as your preferred language, last-visited game category, and notification settings — to provide a more personalised experience on your return visits.
• Analytics Cookies: We use anonymised analytics data to understand how players navigate the Platform, which features are most used, and where technical issues may arise. This helps us continuously improve the 7a7777 experience. Analytics data is aggregated and does not identify you individually.
• Security Cookies: These cookies support our fraud detection systems by recording patterns of interaction that deviate from normal user behaviour. They are a core component of keeping your account and our Platform secure.

Managing Cookies

Most web browsers allow you to manage cookie preferences through the browser settings menu. You can typically choose to block or delete cookies; however, disabling strictly necessary cookies will impair your ability to use the 7a7777 Platform, including logging in and processing transactions. Please consult your browser's help documentation for specific instructions.

Data Retention

7a7777 retains personal data only for as long as is necessary for the purposes for which it was collected, or as required by applicable law and regulatory obligations. The following general retention periods apply:

• Active account data: Retained for the duration of your account relationship with 7a7777, plus any applicable post-closure retention period required by law.
• KYC and identity verification records: Retained for a minimum of five (5) years following account closure, in compliance with anti-money laundering record-keeping requirements.
• Transaction and financial records: Retained for a minimum of five (5) years following the date of each transaction, or longer if required by applicable law.
• Customer support and communications records: Retained for a period of three (3) years following the resolution of the relevant enquiry or complaint, unless a longer period is required for ongoing dispute resolution or legal proceedings.
• Technical and usage logs: Typically retained for up to twelve (12) months, after which they are either deleted or anonymised for aggregate analytics use.
• Marketing preference records: Retained for as long as your account is active and for a reasonable period thereafter to evidence compliance with your opt-out requests.

Following the expiry of the applicable retention period, personal data is securely deleted or anonymised so that it can no longer be linked to an identifiable individual.

Data Security

The security of your personal data is a priority at 7a7777. We implement a layered set of technical and organisational measures designed to protect your data against unauthorised access, accidental loss, destruction, or disclosure.

Technical Measures

• 256-bit SSL/TLS encryption is applied to all data transmitted between your device and the 7a7777 Platform, including login sessions, deposit flows, and personal data submissions.
• Password hashing: Account passwords are never stored in plain text. They are processed using industry-standard one-way cryptographic hashing algorithms so that they cannot be recovered even in the event of an internal breach.
• Two-factor authentication (2FA): OTP-based authentication via your registered mobile number adds an additional layer of verification to your account login and withdrawal requests.
• Access controls: Internal access to personal data is restricted on a strict need-to-know basis. Only authorised 7a7777 personnel with a legitimate operational need may access identifiable player data.
• Infrastructure security: The Platform operates on hardened server infrastructure with firewalls, intrusion detection systems, and routine security patching applied on an ongoing basis.

Organisational Measures

• All staff with access to personal data receive data protection training and are bound by confidentiality obligations.
• Third-party service providers are assessed for their security posture before engagement and are contractually required to maintain appropriate security standards.
• 7a7777 maintains an incident response procedure. In the event of a data breach that is likely to result in a risk to your rights and freedoms, we will notify affected users without undue delay.

Your Rights

As a data subject, you hold a number of rights in relation to the personal data that 7a7777 processes about you. We are committed to facilitating the exercise of these rights in a timely and transparent manner.

• Right of Access: You have the right to request a copy of the personal data that 7a7777 holds about you, along with information about how it is being used.
• Right to Rectification: If any personal data we hold about you is inaccurate or incomplete, you have the right to request that it be corrected or completed without undue delay.
• Right to Erasure ("Right to be Forgotten"): In certain circumstances, you may request that 7a7777 delete your personal data. This right is subject to limitations where we are required to retain data by applicable law (for example, AML and KYC record-keeping obligations).
• Right to Restrict Processing: You may request that we restrict the processing of your personal data in certain circumstances — for example, while a complaint is being investigated.
• Right to Data Portability: Where processing is based on your consent or on contractual necessity, you have the right to receive personal data you have provided to us in a structured, commonly used, machine-readable format.
• Right to Object: You have the right to object to processing of your personal data where that processing is based on legitimate interests. You also have an unconditional right to object to your data being used for direct marketing purposes.
• Right to Withdraw Consent: Where processing is based on your consent, you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing carried out prior to the withdrawal.

To exercise any of the above rights, please contact the 7a7777 data team at [email protected] with the subject line "Data Rights Request". We will respond within a reasonable timeframe and, where required by law, within thirty (30) days of receipt of your request.

Children's Privacy

The 7a7777 Platform is strictly intended for adults aged 18 years and above. We do not knowingly collect, store, or process the personal data of any individual under the age of 18. The registration process includes a date-of-birth check and KYC identity verification precisely to enforce this requirement.

If 7a7777 becomes aware that personal data has been collected from an individual who is under 18 years of age, we will take immediate steps to delete that data and close the associated account. If you have reason to believe that a minor has registered an account on the Platform, please notify us immediately at [email protected].

Third-Party Links

The 7a7777 Platform may on occasion contain references or links to third-party content providers — for example, game studios whose titles are available to play on the Platform. This Privacy Policy applies solely to data collected and processed by 7a7777. It does not govern the data practices of any third-party website, application, or service that you may access via a link from the 7a7777 Platform.

7a7777 is not responsible for the privacy practices or the content of any third-party platforms. We encourage you to read the privacy policy of any third-party service you visit. The inclusion of a link or reference to a third-party service on the 7a7777 Platform does not constitute an endorsement of that service's privacy practices.

Policy Updates

7a7777 reserves the right to update or amend this Privacy Policy at any time. Changes may be required to reflect updates in applicable law, changes in our data processing activities, or improvements to our Platform and services. The effective date shown at the top of this document will be revised whenever a material change is made.

Where a change is material — meaning it significantly affects how we use your personal data or the rights available to you — 7a7777 will make reasonable efforts to notify registered players via email to the address on file or via a notice displayed on the Platform. Your continued use of the Platform following the publication of a revised Privacy Policy constitutes your acceptance of the updated terms.

We recommend that you review this Privacy Policy periodically to remain informed of how 7a7777 is protecting your personal information. The current version will always be accessible at https://7a7777.app/privacy-policy.

Contact & Complaints

If you have any questions, concerns, or requests relating to this Privacy Policy or to the way in which 7a7777 handles your personal data, please contact us using the details below. We take all privacy-related enquiries seriously and will respond promptly.

• Email: [email protected]
• Subject line for data requests: "Privacy Enquiry" or "Data Rights Request"
• Support hours: 24 hours a day, 7 days a week (Bangladesh Standard Time, UTC+6)
• Response time: Most privacy queries are acknowledged within 24 hours

If you are not satisfied with our response to a privacy complaint, you have the right to escalate the matter to the relevant data protection authority or regulatory body in your jurisdiction.